Wednesday, November 16, 2011

Head and Shoulders..The Same Mistake Again!!!

Dear Friends,

Everyone knows it is very important to write the Brand Name correctly in all languages and care should be taken that there is no mistake in it. But monitoring how it is mentioned by others is also very important. Though it might be a small mistake but if repeated time and again there might be a problem.

Here is the case of "Head and Shoulders" where I have come across the same mistake for the second time.

Once it was by the company itself in its ad in Chitralekha (refer to an old post) and second time it is the same mistake in Big Bazaar Ad that their brand name is wrongly mentioned as "Head and Shoulder" in Gujarati language. The ad has been published today in Gujarat Samachar.

Do send in your comments.

Regards
Nikhil

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