Tuesday, April 26, 2011

Pronounce it correctly... you will advertise it correctly...

Friends,

Here is an ad where the pronunciation of the word "CLEANSER" is written wrongly..

The advertiser advises Hair Cleanser against Shampoo but while doing so they have not taken care with the main and important word. 

The mistake could work against them since the reader might pronounce the word in the same wrong way while buying the product and could end up being embarrassed if he is corrected in front of other people standing at the outlet. You can judge what would happen next!

Do send in your comments while I keep a track of things happening in and Around Ahmedabad.

Regards
Nikhil Joshi

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