Saturday, August 24, 2013

Chennai Express reaches my Blog!

Dear Friends,

Chennai Express has reached my blog with a Blooper in the main part of the Body copy.

The ad has been released today 24th August, 2013 - Saturday. The ad says "Watch Chennai Express Today, (Saturday)  Tomorrow (Sunday) or Sunday!! and you could win....

Here the ad copy has not been changed as per the date of the release.

Regards
Nikhil Joshi 

Friday, August 23, 2013

Another Blooper in Headline

Dear Friends,

Here is another headline blooper. If you go through the earlier blog posts you will find that most of the mistakes by different brands / agencies are done in the headline! Ironically headline is one of the key elements in the ad to attract reader attention and major brands have gone wrong in this important part of communication.

Do send your comments.

Regards
Nikhil Joshi